That's what the Crystal Ball
Roadmap is for.
Setup
We identify every department head who touches your go-to-market — Sales, Marketing, Product, Customer Success, Finance, Operations — and set up secure, individual diagnostic interviews. You don't need to coordinate anything. We handle the scheduling, the questions, and the process.
Intelligence Gathering
Each leader answers a structured diagnostic on their own terms and we gather supporting evidence. No groupthink. No performance. No politics. Just honest signal from the people closest to the work.
AI-Powered Analysis
Our proprietary engine — built and hosted by us — cross-references every response to surface patterns, blind spots, and contradictions no single department can see. Your data never leaves our infrastructure and is never used to train AI models.
Decisions, Not Decks
We sit down with your leadership team and walk through the heatmap together. Not to present findings — to make decisions. What to fix first. What to sequence. What to kill. You leave with a prioritised 90-day action plan, assigned owners, and internal alignment. Not a deck for consideration.
Numbers that
matter
300%
profit increase following GTM repositioning

8.3% YOY growth, 50% growth increase, global expansion

£9M
raised, acquired by Dr. Falk Pharma

Fundraising up 14%, £4.22M raised, 6,000+ volunteers activated

Who This Is For
- You're a CMO, Sales Director, or MD who knows something in the GTM isn't working but can't pinpoint what
- You need external, objective evidence to convince the board or finance
- You've tried fixing pieces (website, campaigns, brand) but the underlying system problems persist
- You want decisions made, not a deck to review
- You'd prefer a third-party diagnostic for political reasons, removing internal bias from the conversation
- ou're pre-revenue or pre-product-market-fit (you need a different kind of help)
- You want someone to validate what you've already decided
- You're looking for a marketing agency to run campaigns (that's our Spark Growth Sprint, and it comes after the diagnostic)
- Your organisation has fewer than 10 people (the diagnostic is designed for cross-departmental complexity)